LOi de la ViE

HOLISTIC DROP IN A MOMENT

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BRAND MESSAGE

LOi de la ViE

HOLISTIC DROP IN A MOMENT

When everyday feels like any other day,
devoid of color, beauty or stimulation,
break free from the monotony of
your daily life
with a special beauty ritual
that awakens your senses.
Restore your life’s energy and tranquility
and
witness the beautiful transformation of
your skin
with each day.

Free of potential skin irritants,
formulated
with gentle, naturally derived ingredients,
LOiViE combines the restoring energy
and
vibrant fragrance of essential oils.

Discover your inherent beauty and
sense of well-being
through a new rule and
standard of beauty introduced
by LOiViE,
a self-care routine that you can easily
weave
into your daily life.

Your own unique beauty ritual
found in nature

LOVE your true self, LOiViE

BRAND NAMING

Loi Vie
Rule
Life

LOi de la ViE

LOiViE derives its name from
the French words
for Loi, meaning rule,
and Vie, meaning Life

In a world of constant of change and flux,
LOiViE’s mission is to provide a sanctuary
where you can step away from all the noise
and focus on you and yourself only.
Forge your own path in life,
establish your own rules and standards,
and discover the truest form of your
inner beauty.

BRAND VALUE

DAILY RITUAL

Look within, your inner world

Bring awareness to your emotions,
cultivate your physical wellness from the
inside out –
this is LOiViE’s pillar to beauty.
Treat yourself to a little indulgence with
LOiViE.
A special daily ritual that promotes self-love
and
enhances your beauty.

AWAKENING
SENSES

Invigorate your senses

Integrate LOiViE’s blend of signature
essential oils
into your daily life
with the rich, sensuous fragrance
and
vitality of natural aroma oil sourced
across Europe.
Enliven your beauty regimen and relieve
yourself from
daily stress and fatigue.

CLEAN & PURE

Clean and gentle ingredients
harvested from nature

Free of potential skin irritants,
especially for those
with sensitive and
fragile skin,
LOiViE focuses on harnessing
the power of nature.
From the purest essence of the deep ocean
and tree sap,
to active nutrients derived
from botanicals
LOiViE - become more
beautiful each day, worry-free.

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